ct intel
2024

Intel

Overview

To highlight Intel and Samsung's exclusive in-store experience in NYC, Spark partnered with both brands to launch an Instagram Reels campaign aimed at driving foot traffic and getting tech fans excited.


The videos featured eye-catching visuals and easy-to-follow storytelling that brought the in-store experience to life and showed off Intel’s newest products. The campaign successfully built buzz, boosted interest, and helped position Intel and Samsung as must-visit tech destinations in NYC.